- Customer Satisfaction thro’ Superior Quality and Value
Satisfied customers are essential to our success. We will achieve total customer satisfaction by understanding what the customer wants and delivering it flawlessly. We shall apply the highest standards of excellence in all spheres of activity.
- Competitive Advantage thro’ Innovation
We are dedicated to the highest level of scientific excellence and commit our research to consistently satisfy ever changing customer preferences.
- Winning with Dignity
In discharging our responsibilities, we shall never take professional or ethical shortcuts. We shall comply with all governmental laws, rules and regulations applicable to business. Even where the law is permissive, we shall choose the course of highest integrity.We shall conduct business with uncompromising integrity and professionalism by honoring our commitments regardless of the consequences.
- Mutual respect – a positive culture of conflict
We strongly believe that people should enjoy their responsibilities. We shall make every effort to create an environment wherein people enjoy their responsibilities.
- Profitability is essential to our future success.
We expect profits, but only from work that satisfies customer needs and benefits society.
- Social & environmental obligation
To give more to the environment & society than what we have taken from it.
Guiding Principles admin